Whether
it was for his powerful half-hour documentary plastering viral media, or his
recent admittance in to a mental institute, Jason Russell hasn't failed to top
news headlines. However, in this post, I would like to focus more on this 'KONY
2012' campaign. After having watched this video, millions of people
decided to cover social-networking sites in the grip of a social revolution.
From the intimate talks in English class to the countless pages of statuses and
pictures on my Facebook newsfeed, it was called for to make a blog post about
this trending issue.
Having
heard the speculation around where the funds go, even I'm hesitant to put any
money towards the initiative, although I agree on supporting the heart of this
cause. As mentioned in the video, Kony has been doing this for over twenty
years, and only now is it coming to the surface. I don't believe the strategy
they're suggesting perfect, but in terms of giving the cause a voice, I believe
it's helping.
Also,
I agree that 'awareness' is not a definite precursor of social change, but it
sure is a step in the right direction. I'll admit that I had no idea that this
was happening until I watched that video. I feel it's made me less ignorant and
just that much more knowledgeable. Social change, no matter what reforms are
needed within a culture itself, can not occur without awareness.
However,
it bothers me how uninformed people are, whether they support KONY 2012 or not.
The real issue is whether or not you think it's wise to support a charitable
organization that appropriates funds in this way. We don't know whether or not
the funds are going towards the right cause, as with many other organizations.
I think people need to realize that mostly all non-profits are created with
good intentions, but they're definitely not all equal. However, in terms of
supporting the heart of the cause, I believe that this is obviously an issue that needs
addressing. If this could be considered a bandwagon, I see it as one worth
joining in on.
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